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Several information brochures designed to look like condom packaging with a red background, labeled in various languages with information on contraception in Switzerland

Sexuelle Gesundheit Schweiz |

All about contraception

Layout of a leporello on contraception

  • Illustration & Animation
  • Graphic design and editorial

We have redesigned the brochure from SEXUAL HEALTH SWITZERLAND (SGCH) Can we talk about it? and restructured its content. In a handy condom format, the Leporello brochure provides clear information about various methods of contraception and emergency contraception in Switzerland. Together with SGCH, we are creating high-quality and accessible educational materials.

You can order and download the Leporello here!

Background and objectives

SGCH distributes a foldable flyer with information on contraceptive methods via an online shop, specialist centers, and pharmacies. The content of this flyer needed to be expanded and redesigned. There were no specific design requirements, but the design should be based on SGCH’s corporate design. In order to reach as wide a target group as possible, the leporello was translated into eight languages: German, French, Italian, Russian, Ukrainian, Arabic, Farsi, and English.

Design

The leporello was designed graphically and in terms of format to be roughly the size of a condom packet, making it particularly handy. The color is based on the SGCH corporate color. On the other side, there is space for individual notes, such as telephone numbers of advice centers or pharmacy addresses.

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One side of the leporello clearly presents the various methods of contraception and uses a clear color scheme for better orientation: condoms in yellow, hormonal methods in blue, and long-term methods in turquoise. The reverse side provides concise information on emergency contraception, safe sex, costs, and the right to information and counseling. QR codes take readers to further content. Due to the compact format, it was particularly important to present the information in a clear and easily understandable way.

Illustration