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Colorful stickers with otter illustrations and the words \

Queermed Deutschland |

Graphic design support for Queermed

Graphic and communication design for a non-profit

  • Editorial Design & Layout
  • Branding

Queermed Germany offers a directory that makes it easier to find queer-friendly and sensitive doctors and therapists—an important step toward non-discriminatory healthcare. We support Queermed Germany out of conviction, because every person has the right to respectful and competent medical treatment.

Display stand on cobblestones with Queermed logo, otter illustration, and text \

Design

A uniform appearance was developed for Queermed Germany’s analog and digital communication media, including posters, roll-ups for events, and merchandising. Existing materials were reviewed and revised to improve readability, accessibility, and visual consistency. With clearly defined design rules from the style guide, new media can now be easily implemented in the Queermed look, ensuring that all channels convey a consistent overall image.

Colorful icons, including thumbs up, monitor, download circle, star, speech bubbles, megaphone, person icon, and open book
Colorful icons, including first aid kit, location pin, gears, dictionary, microphone, speech bubble with question mark, heart, and calendar
Colorful icons, including quotation marks, light bulb, envelope, screen, magnifying glass, arrow, speech bubble, and hand with heart
Opened flyer from Queermed on a pink background, with information and illustrations, title text on the front: \
Opened Queermed flyer on a pink background, with text, illustrations, and a photo of a smiling person on the right-hand side
Stacked flyers with the Queermed logo, otter illustration, and text \
Roll-up banner with Queermed logo, otter illustration, and text \

Pro bono work

We regularly engage in projects that are personally important to us—Queermed is one of them. The directory is also actively used within our team, and working with Samson enriches us both professionally and personally. In addition to a fixed pro bono budget that we allocate each quarter, we also work for Queermed on a service contract basis, which comes into effect when our budget is exhausted. As a queer-friendly company, it goes without saying that we actively support other queer initiatives.

Folded glasses cleaning cloth on a pink background with an otter illustration, colorful \